Course Outline
Module 1: Introduction to Web Design & WordPress
- Introduction to the course
- Cost benefit analysis of the course
- What is Web Design? Basics & Principles
- Static vrs Dynamic Websites
- Understanding CMS (Content Management Systems)
- Why Choose WordPress?
Module 2: Domains, Hosting & Setting Up WordPress
- Choosing the Right Domain Name (Best Practices)
- Buying a Domain (Namecheap, GoDaddy, Google Domains)
- Selecting the Best Hosting Provider (Shared, VPS, Managed)
- Installing WordPress (cPanel, One-Click Install)
- Understanding SSL Certificates & Website Security
Module 3: WordPress Themes & Customization
- Choosing the Right Theme (Free vs. Premium)
- Installing & Activating Themes
- Using the WordPress Customizer
- Page Builders (Elementor, Divi, Gutenberg)
Module 4: Creating Pages & Posts
- Understanding Pages vs. Posts
- Creating & Editing Content
- Formatting with the Block Editor
- Adding Images, Videos, & Media
Module 5: WordPress Plugins & Functionality Enhancement
- What are Plugins?
- Installing & Managing Plugins
- Essential Plugins (SEO, Security, Caching)
- Contact Forms, Sliders, & Galleries
Module 6: Designing Navigation & User Experience
- Creating Menus & Navigation Structure
- Widgets & Sidebars
- Customizing Headers & Footers
- Mobile Responsiveness & Testing
Module 7: Working with Pictures and Videos
- Basics of photo editing
- Using stock photos
- Adding videos and galleries to the site
Module 8: SEO &Security
- Search Engine Optimization
- Optimizing Pages and Images for Speed & Performance
- Submitting Your Site to Google (Search Console)
- SEO Plugins (Yoast SEO, Rank Math)
- Implementing SSL & HTTPS
- Using Security Plugins (Wordfence, iThemes Security)
- Backup Solutions & Recovery Plans
Module 9: Marketing Your Web Design Skills
- Building a Strong Portfolio (Personal Website, Case Studies)
- Social Media Marketing (LinkedIn, Instagram, Twitter)
- Networking & Finding Clients (Freelance Platforms, Referrals)
- Cold Emailing & Outreach Strategies
- Creating an Effective Pricing Strategy
Module 10: Setting Up Your Web Design Business for Success
- Choosing a Business Name & Registering Your Business
- Business Models (Freelancing vs. Agency)
- Setting Up Contracts & Client Agreements
- Managing Finances (Book keeping, Cash flow)
- Building customer loyalty
Final Project & Certification
- Build & Present a Functional Website
- Instructor Review & Feedback
- Course Completion Certificate